Michelin

Michelin, a global symbol of excellence in mobility and innovation. With over a century of expertise, Michelin is more than a tire company; it’s a driving force behind safer, more efficient, and sustainable transportation.

Beyond Tires

Michelin’s challenge lies in expanding its brand perception beyond tires to showcase its role as a comprehensive mobility solutions provider, emphasizing innovation and sustainability.

Performance​

528,475,126
Eyes Gathered
26,861,979
Engagements
66,654,662
People Reached​

Scope of Work

Community & Social Campaigns
We aim to foster a sense of community, drive brand awareness, and highlight Michelin's commitment to innovation and sustainability in the automotive industry. Activities include content creation, community engagement strategies, and collaborations with influencers to extend our reach. Key performance indicators include increased social engagement, positive sentiment, and heightened brand visibility within the automotive and sustainability communities.

Scope of Work

Digital Auditing & Monitoring
This scope of work aims to fortify Michelin's digital presence by addressing potential vulnerabilities, ensuring regulatory compliance, and enhancing overall digital performance and security. The project is designed to be collaborative, transparent, and focused on delivering sustainable improvements to Michelin's digital ecosystem.

Scope of Work

Influencer Marketing
This project entails leveraging the power of influencer marketing to enhance Michelin's brand visibility, engage target audiences, and drive consumer trust in its tire products. The focus will be on collaborating with relevant influencers to create authentic and compelling content that resonates with Michelin's values and appeals to the intended market.

Are you ready for a better direction?

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